CPHR Nova Scotia is pleased to partner with CPHR BC & YK on this learning opportunity.

CPHR CPD hours: 1.0

Description

Now more than ever, employer branding is recognized as a core component of an organization’s ability to attract the right talent, with real implications on a company's consumer brand and bottom line.

According to Indeed research, 41% of Canadian employers say they’ve had to rethink their approach to employer branding since the pandemic in order to attract talent*. This webinar will be a key resource in helping employers re-examine – and enhance – their employer branding strategies.

*Indeed Survey (n=125)

Join Indeed Recruitment Evangelist Elise Marcotte as she takes a deep dive into research and insights by Indeed and Glassdoor. The webinar cover three pertinent questions:

• What role does your employer brand play at every stage of the candidate journey?
• What investments should organizations make to help advance to the next stage of their employer branding?
• What are the key steps you need to take to create an authentic brand story?

About the Presenter 

Elise Marcotte is a Recruitment Evangelist at Indeed, helping organizations find the right talent and optimize their performance. Passionate and specialized in Marketing, she helps businesses stand out from the competition by sharing best practices on Employer Branding, insights on Job Seeker Behaviour and information about the Labour Market Dynamics in North America. She works with businesses from coast to coast in Canada, exploring unique data that helps support strategic discussions. Elise is also a two-time Olympian in Artistic Swimming and promotes the practice and importance of sports to teenage girls.

Pricing  

How to Register

Registration Deadline: August 22, 2022

Register directly through CPHR BC & Yukon's website.

For CPHR Nova Scotia members, use the discount code PDWEB-NS22.