Using Social Media to RecruitOver the years recruitment methods have continuously evolved to take advantage of new technological innovations. We've come a long way since recruiters put an ad in the paper and waited a week or two for hand-written applications to come in via Canada Post. One of the most recent, and significant, technological innovations to impact the recruitment function has been the creation of social media networks, such as LinkedIn, Facebook, Twitter and Google+. These social networks can be of great assistance to those responsible for recruitment, but there are some notable challenges and risks that should be understood before social media becomes a part of any company's recruitment strategy.
Learning Objectives
This interactive workshop is geared towards corporate recruiters and HR Professionals who are responsible for recruitment as part of their role in Human Resources. In this session participants will experience:
- An overview of the social media networks, LinkedIn, Facebook, Twitter and Google+.
- A review of some of the potential methods of using these networks to recruit new employees.
- A review of some of the associated challenges and risks for the hiring organization and the recruiter.
Participants will also have an opportunity to network with other HR Professionals practicing recruitment in this region, and exchange best practices around social media recruitment.
About the Speakers
Stephen Pamenter, CHRP, Partner, Snow Recruit
Born and raised in Halifax, Stephen began his career in Human Resources and Management. After completing his undergraduate degree at Dalhousie University, he received his Human Resource Certificate at Saint Marys University and set out to gain experience as a Human Resource Manager with a large national retail organization. After several years of practicing Human Resources in PEI, Stephen returned to Halifax more than five years ago to specialize in recruitment.
Currently residing in Halifax, Stephen is active in the local sports community and as a volunteer for Junior Achievement of Nova Scotia. He holds a Certified Human Resource Professional designation (CHRP), and serves as a Committee Chair and Director on the Board of the Human Resource Association of Nova Scotia.
Bruce Snow, Managing Partner, Snow Recruit
For the past 15 years, Bruce has been dedicated to the success of Atlantic Canadian organizations by recruiting key members of their leadership teams and other high-impact professionals and has been called upon as a consultant and trusted advisor to numerous clients facing complex challenges with their recruitment processes. Beyond his experience in the recruitment industry, Bruce draws frequently upon the knowledge and perspective gained in previously held sales and management roles with one of the countrys largest private companies.
Bruce is actively involved as the President of the Human Resources Association of Nova Scotia and as a member of other industry associations. Bruce is passionate about giving back to the community. He also led the Recruitment and Selection Committee for the 2011 Canada Games, which was responsible for recruiting approximately 5,000 games-time volunteers in more than 60 different roles.
Raised in Newfoundland & Labrador, Bruce earned his Bachelor of Business Administration from Saint Francis Xavier University. He currently resides in the Halifax area with his wife, Carole, and their daughter and son.
Agenda:
8:45 am: Check-in and light refreshments
9:00 am: Using Social Media to Recruit Workshop
Venue:
103-84 Chain Lake Drive
Halifax, NS
Early Bird Price until August 29:
Members: $60 including HST
Non-Members: $80 including HST
Price after August 29:
Members: $75 including HST
Non-Members: $95 including HST
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